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WD-40

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Description

WD-40 is America’s most iconic multi-use maintenance product, invented in 1953 in San Diego by the Rocket Chemical Company after exactly 40 attempts to perfect the Water Displacement formula. First used to protect the outer skin of the Atlas Missile from corrosion, workers liked it so much they smuggled cans out in their lunchboxes — and a consumer legend was born. Now owned by WD-40 Company (NASDAQ: WDFC) with revenue of 620 million dollars and sold in 176 countries, WD-40 offers Multi-Use Product, Specialist, Specialist BIKE, Low Odor, and Precision Pen ranges with over 2000 confirmed uses for home, work and play.

Minimum Order Value
£100
Platform
Amazon FBA and eBay
Amazon Approved
Yes
eBay Approved
Yes
Recommended Marketplace
All Marketplaces
Parent Company
WD-40 Company
Trade Account URL
Headquarters
1061 Cudahy Place, San Diego, California, United States
Wholesale Program
Open
Authentic Distributors
1. WD-40 Industrial Solutions ✅ (wd40.com/industrial — confirmed dedicated B2B industrial channel)
2. WD-40 Techs & Trades ✅ (wd40.com/techs-and-trades — confirmed professional trade channel)
3. WD-40 Customer Relations ✅ (phone 1.888.324.7596 — confirmed direct US customer contact)
Professional Notes for FBA Sellers
✅ EXCEPTIONALLY STRONG GLOBAL DISTRIBUTION —
176 countries confirmed via SEC 10-K filing —
the strongest possible legal-grade evidence
for international marketplace classification,
same standard as Spectrum Brands/Armitage
and Heinz research earlier

✅ "2000 Uses" dedicated consumer education
page gives exceptional, authentic Amazon
listing content opportunities across
multiple product categories and use cases

✅ Always request authorization letter LOA
and confirm invoices show your registered
business name for Amazon compliance

✅ NEW Low Odor Multi-Use Product and
Precision Pen represent active 2024-2025
product innovations — first-mover Amazon
listing opportunities for newer SKUs

✅ Genuinely extraordinary founding story —
aerospace missile protection to consumer
maintenance product via lunchbox smuggling —
one of the most compelling, well-documented
brand origin stories in this entire project

✅ UK Milton Keynes office confirms established
UK corporate presence — useful if pursuing
Amazon UK listings alongside USA
MAP Policy
yes

Location

Address
WD-40 Company Ltd 252 Upper Third Street Milton Keynes Buckinghamshire MK9 1DZUnited Kingdom

Features

American multi-use maintenance brand invented 1953 in San Diego as Water Displacement 40th formula | Multi-Use Product Specialist BIKE Low Odor and Precision Pen maintenance range | Consistent Amazon USA bestseller sold across confirmed 176 countries worldwide | WD-40 Company NASDAQ WDFC publicly listed, revenue 620 million dollars 2025 | Originally used to protect Atlas Missile from corrosion, now with over 2000 confirmed uses | UK Milton Keynes office confirmed with Industrial Solutions and Techs and Trades B2B channels.

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