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OXO Good Grips

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Description

OXO is a global kitchenware and home organisation brand designing tools to make everyday life easier, from cooking and baking to cleaning and organising. Operating in the UK under KAZ Europe Sarl, a Helen of Troy Company, with offices also in the USA, Germany, and Japan, OXO is celebrating 30 years of thoughtful design. Note that in the UK and Ireland specifically, the OXO trademark for stock cubes and gravy belongs to a completely separate company, Premier Foods. OXO kitchenware products are consistent eBay UK and Amazon UK bestsellers, supported by genuine 1% for the Planet membership.

Minimum Order Value
£200
Platform
Amazon FBA and eBay
Amazon Approved
Yes
eBay Approved
Yes
Recommended Marketplace
All Marketplaces
Parent Company
Helen of Troy Limited
Headquarters
Helen of Troy, 1 Helen of Troy Plaza, El Paso, TX 79912, United States
Wholesale Program
Open
Authentic Distributors
1. OXO International Enquiries ✅ (oxouk.com/international-enquiries — confirmed dedicated contact page)
2. Helen of Troy Direct ✅ (helenoftroy.com — confirmed parent company, same as Hydro Flask)
3. UK Kitchenware Wholesale Networks ⚠️ (verify specific named third-party distributor before proceeding)
Professional Notes for FBA Sellers
🚨 CRITICAL TRADEMARK WARNING — In the UK and
Ireland specifically, "OXO" stock cubes and
gravy granules belong to Premier Foods Group
Limited, an entirely unrelated company. Never
mix sourcing, invoices, or product categories
between OXO kitchenware (Helen of Troy) and
OXO food/stock products (Premier Foods) —
this is the same risk pattern as Gerber/
Gerber Gear and Breville UK/Breville Group

✅ Same parent company (Helen of Troy) as Hydro
Flask already researched in this directory —
the Campcore collaboration directly confirms
this commercial relationship

✅ Always request authorization letter LOA
and confirm invoices show your registered
business name for Amazon compliance

✅ Confirmed genuine multi-country office network
(USA, Germany, Japan, plus UK) gives evidence-
based international distribution, though
recommend verifying additional European
markets if expanding beyond these confirmed regions

✅ "1% for the Planet" membership and genuine
customer testimonials with named UK locations
(Nottingham, Stalybridge, Pontypridd,
Congleton) give authentic regional UK market
presence content for Amazon listings
MAP Policy
yes

Location

Address
KAZ Europe Sàrl, Route de la Chaux 4, 1030 Bussigny sur Lausanne, Switzerland

Features

Global kitchenware and home organisation brand celebrating 30 years of design | Peelers graters measuring tools food storage and cleaning organisation range | Consistent Amazon UK and eBay bestseller across confirmed UK USA Germany and Japan markets | KAZ Europe Sarl owned, A Helen of Troy Company, same parent as Hydro Flask researched earlier | Genuine 1 percent for the Planet membership with named Chefs in Residence programme | Campcore collaboration with Osprey Hydro Flask and Helinox for camping essentials.

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