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Burts Bees

Burts Bees Logo USA

Description

Burt’s Bees is an American multinational company that makes products for health, beauty, and personal care, founded in Maine in 1984 when Burt Shavitz started making candles from leftover beeswax with Roxanne Quimby. Beginning with just $200 at a local craft fair and growing to $20,000 in the first year from an abandoned one-room schoolhouse, Burt’s Bees was acquired by The Clorox Company for 913 million dollars in 2007. Now distributed globally across the United States, United Kingdom, Ireland, Canada, Australia, Germany, Hong Kong, Taiwan and New Zealand, Burt’s Bees offers lip balm, skincare, body care, hair care, baby products, and toothpaste under the Earth-friendly Natural Personal Care positioning. Products are consistent Amazon USA bestsellers with strong demand from consumers seeking naturally-derived personal care alternatives backed by the brand’s authentic beekeeper origin story.

Minimum Order Value
100
Platform
Amazon FBA and eBay
Amazon Approved
Yes
eBay Approved
Yes
Recommended Marketplace
All Marketplaces
Parent Company
The Clorox Company
Headquarters
210 W Pettigrew St, Durham, NC 27701, United States
Wholesale Program
Application Required
Authentic Distributors
1. Burt's Bees Contact Us ✅ (burtsbees.com/pages/contact-us — confirmed direct brand contact page)
2. Clorox Corporate Direct ✅ (thecloroxcompany.com — confirmed parent company, NYSE CLX listed)
3. USA Beauty and Personal Care Wholesale Networks ⚠️ (verify specific named distributor before proceeding)
Professional Notes for FBA Sellers
✅ GENUINELY EXTRAORDINARY FOUNDING STORY —
A beekeeper picking up a hitchhiker in
Delaware, leading to a craft fair business
starting in an abandoned schoolhouse and
growing into a $913 million acquisition —
one of the most compelling authentic brand
origin stories in this entire project

✅ Nearly 90 percent of Clorox
Company brands hold the No. 1 or No. 2
market share positions in their categories —
strong parent company market dominance
signal confirming Burt's Bees brand strength

✅ Always request authorization letter LOA
and confirm invoices show your registered
business name for Amazon compliance

✅ Burt's Bees is a moderately gated brand
on Amazon — verify current authorization
requirements before purchasing wholesale
inventory, similar to other major personal
care brands researched in this directory

✅ 99% natural ingredient positioning gives
strong, specific, verifiable consumer
trust content for Amazon listings targeting
health-conscious personal care buyers

✅ Baby Bee product line gives a distinct,
premium demographic targeting opportunity
beyond standard adult personal care
categories on Amazon USA
MAP Policy
yes

Location

Address
1221 Broadway, Oakland, CA 94612, United States

Features

American natural personal care brand founded 1984 by beekeeper Burt Shavitz and Roxanne Quimby in Maine | Lip balm skincare body care hair care baby products and toothpaste Earth-friendly range | Consistent Amazon USA bestseller across confirmed 9 international markets worldwide | Clorox Company owned since 2007 acquisition for 913 million dollars, NYSE CLX listed | Iconic Beeswax Lip Balm pioneering naturally-derived lip care with 99 percent natural ingredients | Co-founder preserved 185000 acres of Maine forest confirming genuine environmental heritage.
Distributors: ( Palletfly ) ( Medcare LLC ) ( UTN Wholesale ) ( USA Central Wholesale )

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