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Fruit of the Loom

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Description

Fruit of the Loom is a leading American basics clothing brand owned by Berkshire Hathaway offering underwear t-shirts socks and activewear. Fruit of the Loom products are consistent Amazon USA sellers with strong repeat purchase demand from consumers seeking affordable quality clothing basics with excellent value for money.

Minimum Order Value
150
Platform
Amazon FBA and eBay
Amazon Approved
Yes
eBay Approved
Yes
Recommended Marketplace
Amazon USA
Parent Company
Fruit of the Loom
Headquarters
1 Fruit of the Loom Drive Bowling Green KY 42103 USA
Wholesale Program
Application Required
Authentic Distributors
1. Fruit.com Direct (Brand Owner) ✅ (official bulk purchasing for underwear and undershirts)
2. Great Buy Products ✅ (authorized distributor confirmed)
3. Apparel Source Wholesale ✅ (full product range)
4. Fruit Activewear Wholesaler Locator ✅ (official tool to find authorized regional wholesalers)
5. Cotton Connection ✅ (t-shirts as low as $3.00, bulk pricing)
Professional Notes for FBA Sellers
✅ Fruit of the Loom manufacturer confirmed
as Berkshire Hathaway since 2002 — no
parent company correction needed, this
brand was already accurate in your CSV

✅ Use the official Fruit Activewear
Wholesaler Locator tool to find verified
authorized wholesalers in your specific
region before approaching third parties

✅ Always request authorization letter LOA
and confirm invoices show your registered
business name for Amazon compliance

✅ Fruit.com offers official bulk purchasing
directly on select men's and women's
underwear styles and undershirts —
strongest verified starting point

✅ Multiple product categories exist —
underwear t-shirts activewear and the new
Americana Collection — giving several
distinct ASIN opportunities from one brand

✅ Blank apparel distributors (Cotton
Connection, T-ShirtWholesaler.com) are
ideal if sourcing for print-on-demand or
custom decoration rather than retail resale
MAP Policy
yes

Location

Address
One Fruit of The Loom Drive, Bowling Green, Kentucky 42103, US.

Features

Leading American clothing basics brand since 1851 | Underwear t-shirts socks and activewear range | Consistent Amazon USA seller with affordable quality value | Berkshire Hathaway owned global distribution | Outstanding repeat purchase demand for everyday clothing essentials | Trusted brand heritage spanning over 170 years.

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