Burns Pet Nutrition

1. Burns Pet Nutrition Direct ✅ (burnspet.co.uk — confirmed direct manufacturer, Breeder Partnership programme)
2. PetDreamHouse ✅ (UK's largest trade-only pet supplies platform, 18,000+ SKUs)
3. Pedigree Wholesale ✅ (50+ years trading, 10,000+ products)
4. Bestpets (Bestway Wholesale) ✅ (8,000+ lines, 17 UK depots nationwide)

✅ EXCEPTIONALLY STRONG TRUST CREDENTIAL —
"Over 3 billion bowls sold since 1993" is
a genuinely powerful, specific claim
directly stated by the brand itself —
strong content for Amazon listing copy

✅ Vet-founded positioning with hypoallergenic
focus gives strong differentiation versus
generic pet food competitors, particularly
for the Sensitive range targeting dogs with
allergies and intolerances

✅ Always request authorization letter LOA
and confirm invoices show your registered
business name for Amazon compliance

✅ Breeder Partnership programme suggests
established relationships with professional
dog breeders — useful B2B angle if exploring
beyond standard consumer retail

✅ John Burns Foundation charity work gives
genuine ethical brand positioning for Amazon
UK listings targeting socially conscious
pet owners

✅ Subscribe & Save model (15% then 5% discount)
confirms strong recurring purchase customer
behavior pattern typical of this category

✅ Hollings and YAKERS treat partnerships
expand the product range beyond core dry/wet
food into the treats category, giving
additional distinct ASIN opportunities

Vet founded dog and cat food brand established 1993 | Original Sensitive and Grain Free dry dog food plus wet food and cat food range | Consistent Amazon UK and eBay seller with over 3 billion bowls sold to date | Assisi Pet Care Ltd owned, registered London headquartered company | Hypoallergenic formulations supported by free dedicated nutrition helpline | Partnership ranges with Hollings air dried treats and YAKERS natural dog chews.